Youi hires new chief marketing officer

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Youi has brought on Optus former senior director of consumer marketing, Angela Greenwood, as its new chief marketing officer.

Greenwood has spent the last five-and-a-half years with Optus, joining to oversee digital performance marketing and analytics before rising to senior director of consumer marketing in June 2019. During this time, Optus has been recognised as one Australia’s strongest brand in 2020 and second-highest brand in 2021.

Other marketing roles on Greenwood’s resume include senior marketing positions with Mortgage Choice and UK-based digital marketing agency, Found, where she worked with brands such as Red Letter Days, Disneyland, Superdry, Randstad and Reckitt Benckiser.

Greenwood takes up the reins at the insurance group left vacant by former CMO, Joachim Holte, who left in October last year and is now a director at Deloitte Digital.

Angela GreenwoodCredit: Youi
Angela Greenwood


https://www.cmo.com.au/article/698990/youi-hires-new-chief-marketing-officer/

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